Facebook Ads
When trying to reach a lot of people, many are somewhat offended when you mention Facebook ads. I want to bring you a few thoughts about Facebook advertising, and I want to bring you a few good alternatives that could bring you some creative ideas.
One source stated that he preferred developing Facebook apps. The results CAN be good if you develop a good application, but for most apps statistics haven’t changed since the article was published way back in July 2007…
We need to set one thing straight. The ROI Factory have been succesful with their type of advertising on Facebook. Many more have similar experiences.
Do you recognize WHY some succeed when others fail?
- You need to tell your customers what they will get from dealing with you. F.ex. “free shipping on orders over $100”
- You need to tell them what type of quality you deliver. When “only the best” is good enough, say so.
- You need to bring people comfortable and secure settings. Secure electronic payment.
- You need to remember people like graphics and photos. Show them your main product.
- You need to BRAND your name. You only pay for those who actually click, so why not create something visual that people remember when a friends talks about something similar to your products at social gatherings?
- And much more…
Once you GET their business, keep it growing…
- You need to show you are involved in securing your customers are satisfied. Send them a follow-up e-mail thanking them for signing up for your newsletter.
- Keep people interested in your products. It was said long ago that websites need to be kept up to date. Nonetheless, it’s one of the most overlooked factors today.
- Do a firesale. Short periods with good offers can bring in solid sales at times when others are stagnant. Summer vacation periods is one such period when you might otherwise see a surge in your income.
- And much more…
You NEED to read “Facebook Social Ads — The New Adwords“. This report can teach you a lot about targetting the right audience on Facebook.